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Emaar launches ‘The Loft Towers’ on Burj Dubai Boulevard

- December 11, 2006, 9:14 pm

Emaar Properties has launched a three-tower, high rise residential complex - The Loft Towers -on Burj Dubai Boulevard, a vibrant component of the Downtown Burj Dubai development.

Amlak Finance is offering easy home finance options to own an apartment at the Central tower, which is currently open for sale.

With a maximum of six one- and two-bedroom apartments on each floor, the three towers - Central, East and West - are located above the podium of The Lofts, which was launched last year. Each tower also has a three-bedroom penthouse.

‘While The Loft Towers adds to the residential components of Downtown Burj Dubai, it also gives its residents an exclusive living environment,’ said Ms Bahiya Kayed, Assistant Director of Sales, Emaar Properties. ‘Located on the Burj Dubai Boulevard, The Loft Towers assures residents the easiest access to an array of retail, leisure and entertainment activities that characterise the boulevard lifestyle.’

The Loft Towers offer panoramic views over the signature projects on the northern crescent of Downtown Burj Dubai. The project is also in close proximity to Burj Dubai, billed to be the tallest tower in the world, and The Dubai Mall, the world’s largest shopping destination.

The East and West towers are 30 storeys high and the Central tower is 26-storeyed. A perfect urban lifestyle choice offering easy access to all commercial and financial nerve-centres in Dubai, The Loft Towers will be serviced by the Burj Dubai Tram and is only two tram stations away from the Burj Dubai Metro station.

‘Residents at The Loft Towers can also access air-conditioned arcades on the Lofts from each tower lobby,’ said Ms Kayed. ‘During summer, the arcade serves as a comfortable shopping environment, and in winter, it will enrich the boulevard experience further by serving as an inviting outdoor passage.’

Amenities at The Loft Towers include a swimming pool, fitness centre, changing rooms, meeting rooms and multi-purpose rooms. Residents and visitors can access five parking levels. ‘The amenities and easy access to key workplaces in Dubai make The Loft Towers an ideal residence for professionals, who like to stay connected with what is happening in and around the city,’ added Ms Kayed.

Amlak Finance is offering easy home finance for potential home owners and investors. Finance of up to 96 per cent will be offered for tenures of up to 25 years. ‘The Loft Towers is a centrally located residential development and assures high returns making it an ideal investment option. The monthly installments are competitive compared to the rents they would pay for living in similar environments thus making our package ideal for potential home-owners,’ said Khalid Zainal, Head of Sales and Distribution of Amlak Finance.

Potential home-owners can discover the unique living experience offered by the project by visiting Downtown Burj Dubai sales centre. Pre-registration will begin on December 12 and close on December 13 at 7pm. The launch is set for December 14, 2006. Sales staff from Emaar will assist in the pre-registration and sales process. They can also call toll-free number 800-EMAAR for more information.

The AED 73 billion (US$20 billion) Downtown Burj Dubai is Emaar’s flagship project and will be a mixed-use 500-acre community combining commercial, residential, hotel, entertainment, shopping and leisure outlets in open green spaces dotted with lakes and other water features. Other components include The Old Town, The Old Town Island, Burj Views, The Residences, The Lofts and Loft Towers, 8 Boulevard Walk, South Ridge and Burj Dubai Lake Hotel and Serviced Apartments.

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